MAKING CONNECTIONS

DELIVERING

RESULTS

 

SERVICES

CONNECTING BRANDS TO THE

LGBT PURCHASE POWER

STRATEGY
PLANNING
 
CREATIVE
STRATEGY
BUSINESS
DEVELOPMENT
 
MEDIA PRODUCTIONS 
SOCIAL MEDIA & PAID CAMPAIGNS
 
CONTENT CREATION
INFLUENCERS 
MARKETING
 
PUBLIC RELATIONS

WHO 

WE ARE

From the beating heart of the LGBT community and business world,  LIRLUR International is connecting Brands and enterprises to the power of the LGBT market.

 

Offering reliable, imaginative and cost efficient marketing, media strategy, branding and tailor made campaigns towards the LGBT market.

 

Targeting the gay community presents a great and mostly unexplored opportunity for brands and retailers to expand their market share and sales.

 

We at LIRLUR understand the complexity of engaging with the LGBT sector may present due to, the sensitivity of the audience and the inherited social prejudice toward this community. That is exactly where we can help by finding creative solutions to establish the best strategy and achieve positive short and long term results.

 

With our experience, deep involvement and knowledge of the LGBT culture we connect your brand and business to the buying force, brand allegiance, favorable demographics and the growing overall impact of the gay public on the commercial world.


We generate awareness, commercial and social value by creating prosperous integration between your brand, enterprise or products within the LGBT community and LGBT consumer market.

 

OUR

WORK

The LGBT community is considered one of the world's fastest growing consumer sectors, early adopters and with high disposable income and brand loyalty.  Which make them the perfect audience for launching new products, generate trends and increase sales at a massive scale.

 

LIRLUR delivers results-oriented campaigns by improving targeting, brand image and the overall communication with the LGBT audience.


​Our work reflects our passion and branding insight. See below for a selection of our recent creative work and projects.

 

UZI BERGER

UZI BERGER

PILEXIL

PILEXIL

MOSHIKO MALKA

MOSHIKO MALKA

DR SERKAN

DR SERKAN

DUREX

DUREX

SELPO

SELPO

SHARON AYALON

SHARON AYALON

GILEAD

GILEAD

PRESENT

PRESENT

MANETOP

MANETOP

IC BERLIN

IC BERLIN

Influencers Campaign

CLÍNICA LIBERTY BARCELONA

CLÍNICA LIBERTY BARCELONA

Influencers Campaign Video Promo

DUREX

DUREX

Events and Festivals Targeting | Influencers Campaign

TEL- AVIV YAFO MUNICIPALITY

TEL- AVIV YAFO MUNICIPALITY

Promotional Video Production

TEL-AVIV MUNICIPALITY

TEL-AVIV MUNICIPALITY

Brand Visibility at the Gay Pride Parade

SUPPORT DIVERSITY

SUPPORT DIVERSITY

LGBT Friendly Business Sticker

GOOGLE

GOOGLE

Events Sponsorship

WDG

WDG

PR Launch

ABSOLUT

ABSOLUT

Events and Festivals Targeting

 
 

OUR 

CLIENTS

We establish fruitful partnerships helping our clients to create successful and impactful strategy and campaigns with appropriate, well-crafted messages that connects deeply with LGBT consumers.


Here are some examples of clients who have already benefited from the added value and strategic business positioning in the LGBT markets that our services bring.

 

OUR

TEAM

Our team is our biggest value, we are formed by leading marketing figures who are committed to exhibiting the value of the LGBT community as it pertains to the commercial world and greater society.

 

 

LGBT

FACTS

$1 Trillion 

Bloomberg: "LGBT Purchasing Power in 2015 Nears $1 Trillion" 

78%

78% of LGBT adults and their friends, family and relatives would switch to brands that are known to be LGBT-friendly.

55% 

55% of LGBT consumers will choose to do business with companies that are committed to the diversity/equal treatment of the LGBT community.

70%

70% of LGBT adults stated they would pay a premium for a product from a company that supports the LGBT community.
 
 
Shay Rokach

Shay Rokach

Plot and Great Ideas Generator

Doron Yitzhak

Doron Yitzhak

PR & Communications Magician

Alon Ash

Alon Ash

Social Media Strategist (he plays on facebook...)

Maayan Karniel

Maayan Karniel

GET

IN TOUCH

Looking forward to hear from you ...

BARCELONA

Alon Ash | + 34 620 815 991 

MADRID

Doron Yitzhak | +34 618 621 293

Sergio Castañeda | + 34 910 835 293

 

TEL AVIV

Shay Rokach | +  972 52 666 5599

info@lirlur.com

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